Vapers Digest 19th May
Monday’s News at a glance:
Penny Mordaunt Joins BAT ~ Bloomberg’s Bath Unit Attacks Harm Reduction – Again ~ Australia’s Vape Crackdown: A Cautionary Tale in Public Health Overreach ~ This Is What Prohibition Looks Like: Australia’s Tobacco Black Market is a Public Health Own Goal ~ Flawed Science, Fatal Consequences: Unpacking the Misinformation War on Vaping ~ Young men, former smokers most likely to try nicotine pouches, new study shows ~ Pakistan’s Tobacco Control: Time to Break Free from FCTC Delusion and Prioritize Our People ~ Regional Organization Highlights Concern around Maldives’ Generational Smoking Ban ~ What if a billion cigarette smokers vaped instead? (Dr. Mark Tyndall) ~ A Response to a Youth Vaping Survey in South Africa ~ SIDELINED SCIENCE | How WHO Turned Its Back on Tobacco Harm Reduction
Two from Dave Cross, Planet of the Vapes
Penny Mordaunt Joins BAT
Penny Mordaunt, famous for being the sword waving Conservative minister who took part in a TV show in a swimsuit, has moved from politics to working for British American Tobacco. As Leader of the House of Commons and Lord President of the Council, she abstained from voting for Rishi Sunak’s version of the Tobacco and Vapes Bill.
Bloomberg’s Bath Unit Attacks Harm Reduction – Again!
Speaking for the Bloomberg-funded Tobacco Control Research Group, Dr Britta Matthes attacked harm reduction products and supported the Tobacco and Vapes Bill in an article hosted by LBC radio. Matthes links vape manufacturers with the tobacco industry and accuses them of lies.
Two from Alan Gor, Australia Let’s Improve Vaping Education (A.L.I.V.E.)
Australia’s Vape Crackdown: A Cautionary Tale in Public Health Overreach
Australia is often hailed as a leader in tobacco control. But its increasingly draconian stance on e-cigarettes risks turning a success story into a cautionary tale. In their recent article, “A Short History of E-Cigarette Policy in Australia,” researchers C. Jenkins, J. Morgan, and C. Kelso offer a detailed timeline of how vaping legislation has evolved from patchy state-based controls to some of the world’s most restrictive national reforms.
Today’s Sydney Morning Herald article reads like a crime thriller. It tells the story of a city overrun by tobacconists—“60 for every McDonald’s”—and an underground empire of illicit tobacco, cash-stuffed safes, basement factories, and real estate barons who’ve made millions selling cigarettes for a third of the legal price.
But let’s be clear: this is not a mystery. This is the entirely predictable outcome of Australia’s aggressive prohibitionist tobacco and vaping policies. We didn’t stumble into this mess; we legislated our way into it.
Flawed Science, Fatal Consequences: Unpacking the Misinformation War on Vaping
Diana Caruana, Vaping Post
As the global debate over tobacco control intensifies, a new wave of scientific evidence is challenging outdated narratives—and urging public health leaders to catch up. At the heart of the conversation is the role of safer nicotine alternatives, like e-cigarettes and nicotine pouches, as to whether they are helping smokers quit, or addict a whole new generation to nicotine. While millions of smokers are successfully switching to these tools, misleading research and regulatory resistance continue to cloud the path forward.
Young men, former smokers most likely to try nicotine pouches, new study shows
Christopher Oldcorn, Western Standard
Young men and people who already smoke cigarettes or use e-cigarettes are the most likely to use nicotine pouches, suggests new research that tracks the early uptake of one of the tobacco industry’s latest products.
The study, led by epidemiologist Amanda Palmer of the Hollings Cancer Center at the Medical University of South Carolina, is among the first to measure how widely the nicotine pouches are being used.

Pakistan’s Tobacco Control: Time to Break Free from FCTC Delusion and Prioritize Our People
Ziauddin Islam, LinkedIn
Pakistan’s tobacco control efforts are trapped in a delusion—blindly following WHO’s FCTC and Bloomberg Philanthropies-backed strategies that ignore our realities. With 24M smokers, 160,000 deaths yearly, and PKR 300B lost to illicit trade, the Government of Pakistan must devise policies for our people, not just mimic global templates. As we approach the 2025-26 budget, it’s time for a pragmatic reset.
At this time, tobacco control demands urgent reform. With 24M smokers and 160,000 deaths yearly, tobacco is a public health and economic crisis. Since 2021, progress has stalled—no new policies, no updated health warnings. We need a bold shift toward Tobacco Harm Reduction (THR) to help millions quit, save lives, and protect the economy.
Regional Organization Highlights Concern around Maldives’ Generational Smoking Ban
Coalition of Asia Pacific Tobacco Harm Reduction Advocates (CAPHRA)
The Coalition of Asia Pacific Tobacco Harm Reduction Advocates (CAPHRA) has responded to the Maldives’ generational smoking ban, acknowledging the public health objectives while encouraging the inclusion of harm reduction strategies in the broader tobacco control framework.
A bill, submitted to the Maldivian Parliament on 29 April 2025, proposed a prohibition on tobacco sales to individuals born on or after 1 January 2007. If enacted, the Maldives would be the first country in the Asia-Pacific region to implement a generational smoking ban. It passed via a vote on 13 May 2025.
What if a billion cigarette smokers vaped instead? (Dr. Mark Tyndall)
CHEK Media
Is there hope for better global health outcomes… with vaping? This is VANCOLOUR host Mo Amir sits down with former BC Centre for Disease Control director Dr. Mark Tyndall to discuss how vaping can greatly reduce the harms of consuming nicotine compared to smoking cigarettes.
A Response to a Youth Vaping Survey in South Africa
VSML South Africa
In this special bonus episode of The PackBreakers, Kurt takes a closer look at a recent youth vaping survey conducted in South Africa. With harm reduction at the core of our mission, this episode breaks down the methodology, questions the validity of the findings, and explores what this means for public health narratives around vaping.
SIDELINED SCIENCE | How WHO Turned Its Back on Tobacco Harm Reduction
Global Forum on Nicotine
Dr. Derek Yach, a lead architect of the WHO’s global tobacco control treaty, reflects on how harm reduction was sidelined by institutional inertia, donor pressure, and deep-rooted distrust. He calls for renewed scientific dialogue, greater nicotine literacy, and an end to the moral panic that falsely equates nicotine with smoking. Despite resistance from the top, consumers are leading the charge by switching in the millions, to safer nicotine products worldwide.
A look back at how things have moved on or otherwise…
Calls for tougher regulation on vaping
Simon Clark
After releasing figures that are said to show that the economic cost of smoking in England is £14bn a year (see previous post), the anti-smoking group has today published headline results for its 2023 vaping surveys.
How Much Evidence Is Enough
To Exonerate E-Cigarettes?
E-cigarettes have a PR problem. From concern about young people illegally obtaining and using them to being wrongly implicated in the outbreak of EVALI (i.e., e-cigarette or vaping product use-associated lung injuries), e-cigarettes get a lot of bad press.
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